Industry Veterans Launch IMDA

SEVEN veterans of the car industry have formed a new, not for profit organisation to represent independent dealers.

The Independent Motor Dealers Association (IMDA) has been launched by six experienced independent dealers from around the country, with the goal of providing representation and resources for smaller automotive businesses.

The association was founded by Jim Reid, of Jim Reid Vehicle Sales; David Bilsborough,of Cheshire Cars; Umesh Samani, of Specialist Cars of Stoke; Phil Weaver, of Knickerbrook Cars; Stuart Saunders, of Urban Car Company and Chris Roach, of Chequers Cars Lightwater, with industry expert Philip Nothard.

While the initial six dealers will be the cornerstone of the business early on, there Bilsborough confirmed to Car Dealer that more experienced dealers will likely become involved in the future: ‘There’s lots of things for the association to do, and I think the core six of us will probably grow quite rapidly to include a few more decision makers in the middle to long term. At the moment we’re quite confident that we can handle what we can expect to see in the first six months.’

The association has received over six hundred expressions of interest from independent dealers, and a high number of businesses have also shown an interest in gaining the association’s ‘approved supplier’ status. The suppliers will need to demonstrate that they have the independent dealer at heart and will adhere to the associations code of conduct. Dealers will be able to rate suppliers, thereby creating a log of the most independent dealer-friendly suppliers.

Membership will cost £250 (plus VAT) per annum, and provide a litany of services, exclusive offers from approved suppliers, and access to the ‘IMDA Hub’, which will provide information and learning material about all aspects of the industry.


This article originally appeared in Car Dealer Magazine 

Industry Veterans Launch IMDA

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